Turkey’s Trendyol plans dual IPO when revenue abroad is 30-35%

Turkey’s Trendyol plans dual IPO when revenue abroad is 30-35%


Turkey’s Trendyol plans dual IPO when revenue abroad is 30-35%
FILE PHOTO: The logo of Turkey’s leading fashion e-commerce company Trendyol is pictured at the entrance of the company’s headquarters in Istanbul, Turkey, June 22, 2016. REUTERS/Murad Sezer

January 19, 2022

By Can Sezer and Nevzat Devranoglu

ANKARA (Reuters) -Turkish e-commerce firm Trendyol, backed by Chinese internet giant Alibaba, plans a dual-listing IPO in New York or London when its income from foreign sales reaches 30-35% of total revenue, the group’s chief executive said.

Trendyol, one of Turkey’s best known platforms, has drawn backing from foreign investors and holds a leading position in Turkey’s fragmented e-commerce market.

“Before a public offering we want to see revenue abroad, which is around 5% of total revenue right now, rise to 30-35%,” President of Trendyol Group Caglayan Cetin said in embargoed remarks late on Tuesday.

In a meeting with reporters, Cetin also said the company is planning its initial public offering (IPO) in 2024-2025 but that teams are making a serious effort to bring it forward to next year.

“Our ultimate aim is an IPO. We will use the dual-listing method… One arm will be in Turkey (Istanbul stock exchange) and the other can be in London or New York,” he said.

In August, Trendyol it had entered into agreements to raise $1.5 billion from a number of high-profile investors, valuing the company at $16.5 billion.

Trendyol is also interested in company acquisition in Turkic countries, Middle East or Europe and looking to a range of firms with $500 million to $6 billion valuation, Cetin said.

Trendyol’s founders hold 20% of its shares, including so-called golden shares, while Alibaba holds 70%. Other investors include General Atlantic, Japan’s SoftBank Vision Fund 2, Germany’s Princeville Capital and Qatar Investment Authority.

Asked if another funding round is planned, Cetin said there is interest from existing and new investors but the company first needs to decide where to direct new investments.

(Editing by Ezgi Erkoyun and Jonathan Spicer)





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Author: Shirley